Sebastian Munden is Chair of environmental NGO WRAP, which partners businesses and governments globally, promoting the circular economy, and tackling the causes of climate change, waste and pollution in the food, consumer products and textile systems. He is Global Chair of Ad Net Zero, the advertising industry’s worldwide initiative to deliver net zero ways of working and accelerate the sustainable economy by promoting more sustainable behaviours, products, and services. He is co-author of Sustainable Advertising with Matt Bourn, which was published by Kogan Page in 2024, a senior adviser, and chair of Campden BRI, providing science and technology services to the food and drink industry.  

Sebastian was chief executive of Unilever UK & Ireland until 2022. With 32 years’ experience in FMCG, he held global and senior roles in Unilever, based across Europe and North America.  He is a passionate supporter of classical music, Harlequins rugby club and vegetarian cooking.

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