Hellmann’s Cook Clever Waste Less

Hellmann’s is on a mission to say No to waste and Yes to taste and is the ideal ingredient for turning leftovers into tasty meals. That’s why we created the first sustainability-led ad-funded programme in the UK for Hellmann’s – to raise awareness of the scale of the food waste problem and the fact that it’s a major contributor to global greenhouse gases. We demonstrated to people real, practical ways they could change their cooking and eating behaviours and make a real difference for themselves and the wider world.